Standard applications
Microsoft 365 Suite (Word, Excel, PowerPoint, Planner, Visio, Outlook, Teams, Forms), Google Suite, Proficient in macOS and Windows, ChatGPT, Microsoft Copilot, Google Gemini
Las Vegas, Nevada
Turning ambiguity into clear work and real results.

Expertise
Jairo has led projects in retail, technology, operations, and innovation. He brings structure to work that crosses teams and business functions.
He has managed products and led omnichannel and innovation work. He shapes ideas, improves customer experience, and moves new concepts into delivery.
His technology work covers business systems, digital platforms, automation, websites, integrations, and internal workflows designed around how people work.
He combines formal business education with hands-on operating experience. He solves problems, improves processes, and turns business goals into plans teams can run.
His marketing work includes campaigns, digital strategy, customer experience, web platforms, analytics, brand development, and the systems that run marketing.
He has a background in design, photography, video, web, and digital media. He uses it in communication, technology, and customer-facing work.
Jairo’s work includes leadership roles in established companies and independent client engagements as a digital, creative, and marketing consultant, including media work for major sports organizations.
Leadership and hands-on roles in retail, technology, casino gaming, manufacturing, marketing, and services.
As a digital, creative, and marketing consultant, Jairo manages B2B projects from discovery and scoping through execution, review, launch, and delivery for business owners, CEOs, attorneys, and senior leaders. He leads website strategy, design and development, SEO, content, brand, campaigns, and print production, and turns business goals into practical creative and technical solutions. His independent work also includes photography and media for professional sports and major events, including boxing, UFC, NBA, MLS, the WBC, and the Nevada Boxing Hall of Fame.
Professional Experience
Al Phillips Cleaners
Leads technology and marketing for a Las Vegas service brand. He improves systems, digital experiences, workflows, and how marketing connects to daily operations.
Mattress Firm
Led merchandising projects for a national retailer. He coordinated large initiatives from planning through execution across teams and markets.
Mattress Firm
Managed omnichannel and innovation projects that improved the customer experience and how teams across the business worked together.
Aries Technology
Handled marketing, branding, web, design, and digital content for a gaming technology company serving tribal casino markets. The work made technical products easier to understand.
SUZOHAPP
Lead Product and Project Manager for emerging interactive gaming technology in the SHIFT Interactive Products portfolio. He worked with customer needs, product plans, and launch.
Real Water
Held several leadership roles over five years, including operations, HR, and executive project work. The roles covered people, production, and larger company initiatives in a growing business.
Education






Skills
Microsoft 365 Suite (Word, Excel, PowerPoint, Planner, Visio, Outlook, Teams, Forms), Google Suite, Proficient in macOS and Windows, ChatGPT, Microsoft Copilot, Google Gemini
Confluence, Jira, Azure DevOps, Trello, Tableau, Airtable
Adobe Creative Cloud Suite (Photoshop, Illustrator, After Effects, Premiere, Acrobat Pro), WordPress, SketchUp, HTML5, CSS, Cursor, GitHub Copilot
English, Spanish
Outside of work
At home, Jairo is a husband and father of two boys who love getting outside together. He is a combat sports enthusiast and has trained in boxing, Muay Thai, and jiu-jitsu. He also volunteers at community events and with nonprofit organizations whenever he can.
Connect
For work inquiries, collaboration, or networking, LinkedIn is the best way to reach Jairo.
Connect on LinkedIn